Recently, WDSU, the Hearst-owned NBC affiliate in New Orleans, partnered with Children’s Hospital to conduct a telethon to raise funds for research and support of the hospital. This is the 32nd time WDSU and the hospital have partnered for the annual event. To date, these telethons have raised more than $30 million to help patients […]
Recently, WDSU, the Hearst-owned NBC affiliate in New Orleans, partnered with Children’s Hospital to conduct a telethon to raise funds for research and support of the hospital.
This is the 32nd time WDSU and the hospital have partnered for the annual event.
To date, these telethons have raised more than $30 million to help patients at Children’s. This year’s telethon total was $2,117,383.
“Every year, the telethon serves as a great reminder of the importance of Children’s Hospital in our community,” said Joel Vilmenay, WDSU general manager.
“This is an amazing recognition that our community supports this hospital and the work we do,” said Mary Perrin, Children’s Hosptial’s CEO.
This is a story close to my heart. Very early in my TV career, I worked at WDSU as a senior writer/producer in promotions.
On several occasions, I had to write and produce a story about Children’s Hospital that could be shown during the telethon.
The object was tell a story moving enough to get viewers to contribute to the hospital.
There was no shortage of success stories about the hospital’s great work for children.
I’m pleased to see that after all these years, the fine work being done between WDSU and Children’s Hospital is still going on.
Here are a couple profiles of patients of patients being helped by Children’s that I wrote and produced back in the day.
In the first video, the first 50 seconds are a recreation of a part of the story that I thought was central to the story but for which we had no video. I’m the doctor and the old Volvo wagon was mine, too.
The cameraman, Glenn “GT” Taylor, currently director of Spike TV’s Bar Rescue, sat all the way in the back. Note the shot of my reflection in the rear view mirror, not an easy shot to capture while shooting inside a moving station wagon.
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