ClickOnDetroit.com, WDIV’s website, had more than a million unique visitors during December 2016, making it the No. 1 news and information site in Detroit, according to the latest comScore data. WDIV is Graham Media’s NBC affiliate in the Motor City. ClickOnDetroit, beat the nearest competition, (Freep.com, 979,458), (MLive.com, 806,043, and (Detroitnews.com, 617,240), according to the […]
ClickOnDetroit.com, WDIV’s website, had more than a million unique visitors during December 2016, making it the No. 1 news and information site in Detroit, according to the latest comScore data.
WDIV is Graham Media’s NBC affiliate in the Motor City.
ClickOnDetroit, beat the nearest competition, (Freep.com, 979,458), (MLive.com, 806,043, and (Detroitnews.com, 617,240), according to the station.
In addition, ClickOnDetroit won two top awards, Best Overall Local News Strategy and Best Social Media, at the Local Media Association’s Digital Innovation Awards, a national contest honoring the best local news websites.
“Our digital coverage is just as important as our on-air coverage,” said Marla Drutz, WDIV’s general manager.
“Our ability to go live from anywhere, at any time, is what really sets us apart from other media websites.”
The judges of the Best Social Media Strategy category cited WDIV’s “good use of Facebook Live and the station’s engagement with Facebook comments,” as impressive.
“Our digital team is quick to identify important stories and direct digital resources to cover those stories,” said Dustin Block, WDIV’s executive digital producer.
“We’re using digital tools in new ways and people seem to like it.”
For more information about the Local Media Association, including the full list of winners announced on Feb. 7, click here.
Comments (0)
Reader Interactions