This is a story about Lincoln, a goose who seems to have fallen in love with a car owned by area resident Holly Schallberg, and wherever the car goes, Lincoln flies right alongside it. Or as the reporter so eloquently puts it, “this honker has the hots for Holly’s hot rod Lincoln.” Trust me, take […]
This is a story about Lincoln, a goose who seems to have fallen in love with a car owned by area resident Holly Schallberg, and wherever the car goes, Lincoln flies right alongside it.
Or as the reporter so eloquently puts it, “this honker has the hots for Holly’s hot rod Lincoln.”
Trust me, take a few minutes and watch this story, it will make your day.
But it’s also a story about technology, KTVB’s first 360-degree digital local news story.
According to the Tegna-owned NBC affil in Boise, Idaho, this story was picked up by tech blog, Gizmodo.
“I assumed a local news station was just using a gimmicky new technique to jazz up a ho-hum story,” says the writer. “I was wrong. I was so wrong.”
KTVB used a GoPro Omni camera to capture Lincoln as “he escorts his four-wheeled paramour down the road, his wingtips inches from the vehicle.”
Viewers on mobile devices can follow Lincoln as he flies around the car by moving in a 360-degree radius. Viewers on desktop devices can use their mouse to move around the video.
Kate Morris, KTVB’s news director, says this project is part of a partnership aimed at bringing more innovative storytelling to Idaho.
“We were inspired by a meeting with the Idaho Virtual Reality Council last November. From that meeting we decided to invest resources to learn the tools for 360 storytelling. It’s an exciting time for local news and we get to help lead the way for the future of storytelling, bringing unique stories to life in way we never thought possible.”
Click here to read the Gizmodo article.
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