The Wisconsin Broadcasters Association held its 2022 awards gala last week and there were 1,404 entries from 120 stations. Entries were judged by professional broadcasters outside Wisconsin.

Here are some of the first-place promo winners in the large, medium and small markets categories:

LARGE MARKET

Best Image Promotion

WTMJ Milwaukee: That’s TMJ4

Best Weather Promotion

WISN Milwaukee: Baden & Slater – Famous Milwaukee Combos

MEDIUM MARKET

Best Image Promotion

WKOW Madison: Amber Noggle – Career

Best Weather Promotion

WKOW Madison:  Tornado: Deb Cross Plains

SMALL MARKET

Best Image Promotion

WKBT LaCrosse: Mom Thoughts

Best Weather Promotion

WKBT LaCrosee: Here We Go

CLICK HERE to see all the first-, second- and third-place winners in both the news and promotions categories with links to the examples. Other marketing categories like sports promotion, topicals, public service and local commercials are also available by market size.

There are also many news examples in various categories as well, including Station of the Year, News Operation of the Year and Social and Digital Media Operation of the Year.

“The WBA Awards for Excellence highlight the best that Wisconsin’s radio and TV stations have to offer, including their tremendous service to their communities,” says Michelle Vetterkind, WBA’s  president. “They most definitely have a lot to be proud of.”

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