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PAUL GREELEY 817-578-6324 | [email protected] | @TVMarketShare

KCCI Editorial Emphasizes Need To Watch Station’s Live Debate

Voters often have to make a decision about who to vote for from short sound bites or the political ads from candidates.  That’s why it’s so important to watch a live debate between the candidates to see how they stand on the issues, says a KCCI editorial.

by Paul Greeley October 5, 2022 7:00 EDT

Voters often have to base a decision about who to vote for in an election from short sound bites seen on local news or the tsunami of political ads from candidates, which often spend more time bashing the opposing candidate as opposed to telling voters where they stand on the issues.

That’s why it’s so important to watch a live debate between the candidates.

This is the message conveyed by Hearst-owned CBS affiliate KCCI Des Moines, Iowa, in an almost two-minute editorial by General Manager Brian Sather. The editorial not only promotes the fact that the debate is on KCCI on Thursday, Oct. 6, at 7 p.m., but that doing so is central to the mission of local TV stations.

This debate is The KCCI Commitment 2022: Iowa 3rd District Congressional Debate between Rep. Cindy Axne and Republican challenger Zach Nunn.

The candidates will face each other before a live audience at the Iowa State Historical Building in Des Moines.

Candidates will be given one minute to answer questions and the opportunity to compare these two candidates and their priorities side-by-side.

Brian Sather

“Decisions made in Washington have a direct impact on all voters in Iowa’s Third District,” Sather says. “We believe one of our responsibilities as Iowa’s News Leader, is to make debates like this widely available through the power of broadcast television, ensuring voters have the information they need to make an informed choice.”

Allison Smith

“Iowa’s Third District could be one of the most pivotal races in the country,” says Allison Smith, KCCI’s news director. “This debate will give viewers the opportunity to see how candidates respond to questions in real-time.”

The debate will also be live-streamed on KCCI.com as well as being available on the Very Local app, available for download on Roku, Amazon Fire TV and other platforms, through the general election on Nov. 8.


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Tags: Allison Smith, Amazon Fire TV, Brian Sather, KCCI, KCCI Commitment 2022: Iowa 3rd District Congressional Debate, Market Share, Roku, TVNewsCheck

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