WTVJ, the NBC O&O in Miami, is launching South Florida Live, a lifestyle and entertainment show showcasing the region’s hidden gems, best kept secrets and must-see destinations, on Monday, June 19 at 12:30 p.m.
WTVJ, the NBC O&O in Miami, is launching South Florida Live, a lifestyle and entertainment show showcasing the region’s hidden gems, best kept secrets and must-see destinations, on Monday, June 19, at 12:30 p.m. across on-air, mobile, digital and streaming platforms.
Kristin Sanchez will leave her current role as morning traffic anchor and reporter to host South Florida Live.
“I’m so excited to show off South Florida and give a behind-the-scenes look at what makes our home so unique,” Sanchez. says “If you’re looking for fun things to do with the kids, romantic date night ideas, local entertainment news or how to have the most amazing staycation right in our own backyard, South Florida Live will be your one-stop shop. I cannot wait to take you with me on this fun ride!”
From its vibrant culture, arts, music and booming restaurant scene to the one-of-a-kind lifestyle that embraces the tapestry of the region’s diverse communities and the exquisite beaches that South Floridians call their backyard, the show will celebrate the region, its people and what makes it pulse. South Florida Live will also provide local insertion opportunities for advertisers.
“For the past five years, viewers have kicked off their mornings with Kristin. In her new role, she will take viewers on a guided tour showcasing our region and what makes it unique,” says Sara Ahmad-Visomirski, WTVJ’s creative services director. “South Florida Live will be our daily connection for everything South Florida, and we cannot wait for our viewers to tune in.”
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