WCSC, Gray’s CBS affiliate in Charleston is launching a new lifestyle program to its morning line-up starting in September 11. Palmetto Life will air weekday mornings at 9 a.m. replacing a syndicated series in a station-wide effort to provide more local programming to the community across all platforms.
WCSC, Gray’s CBS affiliate in Charleston is launching a new lifestyle program to its morning line-up starting in September 11.
Palmetto Life will air weekday mornings at 9 a.m. replacing a syndicated series in a station-wide effort to provide more local programming to the community across all platforms.
Emilie Zuhowski, WCSC anchor and reporter will host Live 5’s new lifestyle show.
“This year we’re celebrating our 70th anniversary, and there is no better time for Charleston’s legacy station to be launching a lifestyle show,” Zuhowski says. “As a reporter and anchor for Live 5 News, I was able to meet people in our community and share the stories that mattered most. There are countless stories in the Lowcountry about people making it a better place, and I couldn’t be more excited we finally have the platform to showcase them.”
Palmetto Life will explore the culture, people, food, things to do, and businesses that make the Lowcountry one of the most desired places to live, work, and visit. Segments will include on-location and in-studio features with restaurants, small businesses, outdoor recreation, distilleries, breweries, musicians, community leaders and organizations.
“Our goal is simple,” says Steven Bevels, WCSC’s marketing director.
“We want to connect the community to get the most out of where we live. Emilie truly loves the Lowcountry and the people that make it one of the best places the nation to call home. We’re thrilled to have her lead the Palmetto Life team.”
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