A Local TV CSD’s Job Search Saga
May 14th, 2021 by Paul GreeleyA local TV creative services director spent seven months looking for a job that needed his unique skill set. Mostly, he got impersonal rejection letters.
The New Us: Local TV Marketing In 2020, Part 1
July 27th, 2020 by Paul GreeleyMarketing at TV stations across the country is undergoing a metamorphosis of sorts in 2020. In this first of a multi-part series, I share the work — and the thinking behind it — of local TV marketing executives to see how it’s changed to reflect the news events so far this year.
KWWL Renovates Building Back To 1916 Specifications
January 22nd, 2018 by Paul GreeleyBrand Connections