I like to write about interesting developments at local TV stations in news, marketing, or sales. And I contend that something interesting happens at every local TV station every day. Especially these days.
New image promos from Orlando, Atlanta, Milwaukee and Charlotte that promote trust, celebrate anniversaries, introduce new talent, and position the station as part of the community.
When a carload of fake news hecklers recently shut down a news live shot, Lyle Schulze, the general manager of WIS had seen enough and called police. “It’s getting almost to the point of violence. We remind our reporters that you’re a visible target. It is a little scary.” The incident encouraged the station to sound off.