Nexstar Media is co-hosting a New Year’s Eve special with KXAS, the NBC O&O in Dallas, that will air across 21 Nexstar markets throughout Texas, Louisiana, Arkansas, Kansas, Missouri, and Oklahoma reaching nearly eight million U.S. households. This is the third annual exclusive programming partnership between Nexstar and KXAS.
At the Promax Station Summit last week in Las Vegas, attendees filled the room for the session Zero Budget Magic, to see how imagination, and little more, is the only currency allowed in spots submitted from stations across the country. Here are all 40 of them.
For the second consecutive year, KXAS has teamed up with stations across 21 markets throughout Texas, Louisiana, Arkansas, Kansas and Missouri, reaching nearly eight million U.S. households to ring in 2019. “The Central Time Zone deserves its own New Year’s Eve TV spectacular,” said Tom Ehlmann, KXAS general manager.