Sinclair’s STIRR: Local News And Everything Else
November 22nd, 2021 by Paul GreeleySinclair’s free streaming network, STIRR, is a place for cord cutters and mobile users to watch live local news provided by the 82 Sinclair TV stations across the country. But with hundreds of other TV programs and thousands of on demand options, marketing STIRR can be a challenge.
Want Local TV News Coverage? WCAU News Exec Offers Tips
November 19th, 2021 by Paul GreeleyLocal TV newsrooms are awash with emails every day pitching news coverage from PR professionals and volunteer community organizations, and everybody in between. The good news is that stations want to cover what’s going in their communities.
ABC O&Os To Stream Special Celebrating Native American Heritage Month
November 17th, 2021 by Paul GreeleyThe streaming special is an episodic visual journal of Indigenous life off the reservations, offering a more authentic view of their lives in urban America. The special shares their modern-day experience.
KCEN Holds Veterans Day Fundraiser For Fort Hood USO
November 16th, 2021 by Paul GreeleyKCEN, Tegna’s NBC affiliate in Temple, Texas, held a telethon to raise funds the USO at Fort Hood, one of the largest military installations in the world.
WXIN’s ‘Indy Now’ A Blueprint For Successful Local Programming
November 15th, 2021 by Paul GreeleyWXIN Indianapolis launched an hour-long lifestyle show in September. In October, it was the No. 1-rated program in its time slot. Good planning, a winning news lead-in, great talent and solid marketing have made Indy Now a winner with local advertisers and viewers while reflecting Nexstar’s corporate vision.
Still Getting My Kicks Watching ’60s TV Show, ‘Route 66’
November 12th, 2021 by Paul GreeleyFor a 10-year old boy, the 1960s TV show, Route 66, had everything — a two-seat convertible sports car that took two cool guys all over the U.S. I wanted to be one of the guys in that Corvette, with the wind in my hair, not a care in the world, tooling around the country looking for my place in it. Now, 60 years later, I can relive the memories and the shows.
Jim Gardner, WPVI Philadelphia’s Veteran Anchor, Prepares For Retirement
November 11th, 2021 by Paul GreeleyJim Gardner, longtime news anchor at WPVI, the ABC-owned affiliate in Philadelphia, is reducing his anchoring schedule as he plans to retire at the end of 2022 after more than four decades in broadcast.
‘Sinclair Cares’ Campaign Urges Support Of Veterans
November 10th, 2021 by Paul GreeleySinclair is encouraging viewers and employees to volunteer to support veterans in their communities or donate to help Disabled American Veterans (DAV) which offers free support services to more than a million veterans across the US each year.
WLWT’s Billboards Link Football And Weather Accuracy
November 9th, 2021 by Paul GreeleyIt was a big weekend of football in Cincinnati this past weekend. Since football was what was top of mind, Peter Salkowski decided the timing was right to send a message about WLWT’s weather accuracy.
How Fox’s Weather App Hit A Million Downloads On Launch
November 8th, 2021 by Paul GreeleyThe Fox Weather app was the top free app downloaded in the week of launch, ahead of brand giants like TikTok, Instagram, YouTube and Facebook. How’d they do it? A combination of old-school advertising and brand loyalty.