Promax released its list of finalists for the 2022 Local TV Station Summit awards last week. The finalists represent the best creative done by TV stations that submitted work.

Winners will be announced during the Station Summit at a luncheon at The Mirage in Las Vegas on Thursday, June 23.

Promax has generously given Market Share access to all the nominations.

So, over the next couple of weeks leading up the Station Summit during the week of June 20, Market Share will be showing examples of the promos nominated in the most popular categories, starting today with the General Branding/Image: News Station Image awards in markets large, medium and small.

What characteristics impressed the judges enough to make them a finalist?

I’d like to know what you think. Let me know which ones you’d choose as the gold winner and why.

General Branding/Image: News Station Image

Large Markets: 1-25

KING Seattle, Policy Change

WJZY Charlotte, N.C., This Is Queen City News

KMGH Denver, Shining A Light

WKYC Cleveland, Dare To Dream

KTLA Los Angeles, Everyday

WBZ Boston, Happy New Year

Medium Markets: 26-50

WDRB Louisville, Ky., We Are Louisville

WAVE Louisville, 2020

WLWT Cincinnati, Here to Help

KOAT Albuquerque, 7 Celebrate New Mexico Anthem

KENS San Antonio, We’re Coming Back

KCTV Kansas City, Chiefs Season of Redemption

Small Markets: 50+

WHBQ Memphis, Monette Tornado Aftermath

WLTX Columbia, S.C., The Blessings

WGRZ Buffalo< N.Y., Glad 2 Be Here

WWBT Richmond, Va., NBC12 Loves Weather

KTHV Little Rock, Ark., No Hype: Tom’s Science

WBIR Knoxville, Tenn., News That Listens

NOTE: I will be attending the Promax Station Summit and writing about the events there. I’m looking forward to meeting as many of you as I can. If you see me in the hallways, please stop me to say hello.

If you’d like to arrange a few minutes to talk about whatever you want, when we’re at the Station Summit or any time, please contact me at paul@newscheckmedia.com or 817-578-6324. My email and phone number are listed at the top of every Market Share column.

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