On average, a baby can go through between 2,000 and 2,200 diapers in their first year. Sinclair has launched Sinclair Cares: Summer Diaper Drive, a nationwide campaign to create awareness, provide assistance and build a community to reduce diaper need in the U.S.
Sinclair is partnering with the National Diaper Bank Network (NDBN) on Sinclair Cares: Summer Diaper Drive, a nationwide campaign to create awareness, provide assistance and build a community to reduce diaper need in the U.S.
The campaign is running from July 10 through Aug. 6.
On average, a baby can go through between 2,000 and 2,200 diapers in their first year.
The National Diaper Bank Network leads a movement dedicated to helping individuals, children and families access basic necessities to reach their full potential, including clean, dry diapers and wipes.
Currently, there are no federal government programs that provide targeted funding for families in need to buy diapers. NDBN seeks to bridge this gap.
The Sinclair Cares: Summer Diaper Drive campaign is being supported through public service campaigns across the company’s stations.
The National Desk (TND) and Sinclair’s local content centers, in partnership with the NDBN is producing content to air within stations’ newscasts, while helping to connect viewers with local NDBN affiliates for resources and information.
Sinclair will also produce a Town Hall special to raise awareness around the campaign. The 30-minute special will air on Sinclair’s television stations on July 29 and 30 and the stations will also stream a 60-minute version of the special on their websites.
The Sinclair Cares: Summer Diaper Drive campaign will also be supported by a $25,000 donation from Sinclair.
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