branding

New jobs posted to TVNewsCheck’s Media Job Center include an opening for a general sales manager at WVII and WFVX, the ABC and Fox affiliates in Bangor, Maine, owned by Rockfleet Broadcasting.

New jobs posted to TVNewsCheck’s Media Job Center include an opening for an on-air promotion manager at WSMV, the NBC affiliate in Nashville.

The list of how local TV stations around the country contribute to the well-being of their respective communities is long, diverse and never ending. While the various causes are all laudable, deserving and appreciated, making sure children have enough to eat is one that ranks among the most important.

WPTV provided viewers with weather coverage of Isaias for more than 20 hours all while staying safe and socially distanced. Due to the virus, everything from food planning to sleeping arrangements at the station had to be modified.

WDIV’s Vote 4 The Best contest, which generated more than 650,000 votes, awarded $7,500 each to 15 small businesses that won in their category.

Local TV marketers are navigating new territory so far in 2020, one few could have seen coming.  How did they respond? Fourteen local TV creative services directors shared  their thoughts and 42 examples of their stations’ marketing in the 5-part  series, The New Us: Local TV Marketing In 2020.

New jobs posted to TVNewsCheck’s Media Job Center include an opening for a multimedia writer/editor/producer for the Scripps station in Phoenix.

Local TV promos that move you, enchant you and convince you of the value of local news are on display here in part 4. It’s a historic moment, and local TV news and its marketing are giving voice to viewers, whether they’re marching in the streets, or searching for answers about COVID-19.

Local TV news is where viewers are turning now because the COVID-19 pandemic is a neighborhood story. And it’s not going away any time soon, it appears. Creative services directors from markets in Florida, Virginia and Indiana share their most recent marketing messages. The phrase “information you need” is truer now than maybe it’s ever been.

In an attempt to find solutions for Houston communities, ABC 13’s investigative team surveyed 125 school districts that are home to about 2.5 million students to understand what fall will bring and to give viewers the most complete back-to-school picture possible.