Since its launch in 2016, the Scripps Howard Foundation’s “If You Give a Child a Book …” childhood literacy campaign has generated in excess of 90 million reading minutes through its donation of more than 500,000 new books to economically at-risk children who live in communities served by Scripps businesses.
Matt Brown, WTXL’s GM, says the “$10,000 gift will support the on-going effort to create one-to-one mentoring relationships with youth in our region. We’re proud that these dollars will stay within our local communities – recruiting mentors and pairing them for successful relationships.”
The list of how local TV stations around the country contribute to the well-being of their respective communities is long, diverse and never ending. While the various causes are all laudable, deserving and appreciated, making sure children have enough to eat is one that ranks among the most important.