WAVE Condemns Police Shooting At Its News Crew
May 30th, 2020 by Paul GreeleyAccording to a statement from the station, at approximately 9:43 p.m. on Friday night, a Louisville Metro Police Department officer directly aimed and fired pepper balls at WAVE 3 News reporter Kaitlin Rust and her cameramen, James Dobson.
WAVE Sells Its Creative, Reach To Louisville Advertisers
May 28th, 2020 by Paul GreeleyA new spot by WAVE Louisville, Ky., is taking its advertising message up a notch with a 60-second commercial that sells its services with sizzle. The spot not only promotes its creative production and reach to potential advertisers, it also acts a news image spot that sells its news ratings performances as well.
‘1st to Fight: Pacific War Marines’ Documentary Airing On PBS
May 26th, 2020 by Paul Greeley1st to Fight: Pacific War Marines is the 24th documentary about World War II from Tim Gray, president of the World War II Foundation. Tim Gray is a former local TV sports anchor and reporter who worked at stations in Michigan, Washington State, New York, Rhode Island and Florida.
Chicago’s WLS Mixes 55 Separate Smartphone Recordings Into An Arts PSA
May 22nd, 2020 by Paul GreeleyWLS created a video of 41 musicians, 13 dancers and one singer performing separately and then mixed them all together for a rousing performance of Frank Sinatra’s Chicago (That Toddlin’ Town).
WJXT Makes 42 High School Graduations A TV Event
May 20th, 2020 by Paul GreeleyHigh school seniors graduating in 2020 and excited for their moment on stage got their dreams dashed when the coronavirus crisis forced schools to delay, cancel or postpone graduation ceremonies. In Jacksonville, Bob Ellis, the general manager of Graham Media’s independent WJXT, said he felt compelled to do something to help “fill the emptiness so many people felt at having to stay home and have those graduations cancelled. It seemed a natural to go and figure out how to make it happen.”
We Have A Winner In Stephen Arnold Music’s Guitar Giveaway
May 18th, 2020 by Paul GreeleyIt’s one of the more anticipated events every year at the Promax Station Summit in Las Vegas, when attendees gather around the Stephen Arnold Music kiosk for the guitar giveaway drawing. This year, the contest was done remotely and the winner is a TV station general manager.
High School Grads Have Their Stage Thanks To KALB
May 15th, 2020 by Paul Greeley“We all wanted to do our part to recognize our graduates, and I’m glad we were able to do that, while also letting them tell us what they had to say,” said Mark Klein, the creative services director for KALB, Gray’s NBC/CBS/CW affiliated stations in Alexandria, Louisiana.
An Eastern European Country Inspired By Richmond’s ‘Together’ Promo Campaign
May 14th, 2020 by Paul GreeleyWhen four news-producing TV stations in Richmond, Va., joined together in a promotional campaign pledging solidarity to the people of their city during this coronavirus crisis, little did they know that they would end up influencing “journalism on the other side of the globe.”
KMSP Music Event Raises $140,000 To Benefit Minnesota Nonprofits
May 12th, 2020 by Paul GreeleyShine On Minnesota included entertainment, musical performances, inspirational messages and stories of hope from some of Minnesota’s favorite artists and celebrities, including Dessa, who teamed up with the Minnesota Orchestra to debut a new collaborative at-home style music video of her hit, Skeleton Key.
From 10,000 Nominations, Nexstar Chooses ‘Woman Of The Year’
May 12th, 2020 by Paul GreeleyNexstar Broadcasting’s three-month nationwide campaign honoring the outstanding contributions that women have made to local communities has culminated in the selection of a Woman of the Year. The married mother of three works as an area lead for the Northern Illinois Food Bank, serving several counties located south and west of Chicago.