“I can think of no greater use or public service of a station’s promotion inventory than bringing helpful content to our community during this critical time,” said Scott Brady, WDRB’s VP of creative services.
While initially it was big news—how could news people do the news from home?–the idea has become old hat, second nature, as staff have gotten used to having pets climb on their keyboards or kids eating crackers interrupt their reports. I want to share your story about how you and your station are covering the news from home remotely. Send me your examples, your stories, your thoughts. Contact me, phone and email at the top of the column.
The station replaced it with one which reminds viewers to stay home and stay safe.
A Milwaukee woman got a latenight idea, started a Facebook group, and a plan was hatched. “This is the ability for us to do something just to lift spirits,” said Julia Westphal.
TV stations around the country are sharing messages of hope and togetherness through their marketing and news coverage and posting their examples on social media. Sometimes, they’re posting funny and creative messages created by viewers. Here are some examples I’ve seen come across my Facebook and/or LinkedIn feeds.
New jobs posted to TVNewsCheck’s Media Job Center include an opening for a seasoned news producer at WTTG, the Fox O&O in Washington, D.C. WTTG’s studio is located in the Friendship Heights neighborhood, just a few miles from Chevy Chase and the Maryland state line.
I follow more than 500 TV stations’ Facebook pages and what I see every day are countless examples of news coverage about the coronavirus. All necessary, all important. But what I want to share are examples of the more practical posts on how to cope with the disruptions, and the measures some are taking to help each other.
Not many TV stations get the chance to use Morgan Freeman’s voice in one of their videos. But this wasn’t just any video.
New jobs posted to TVNewsCheck’s Media Job Center include openings for general managers at Nexstar stations in Denver and Sacramento, and at Morgan Murphy Media’s outlets in Victoria, Texas.
New jobs posted to TVNewsCheck’s Media Job Center include an opening for an experienced marketing/creative services director at the Nexstar CBS-Fox duopoly in a top 25 market, Indianapolis.