When tornadoes touched down in Dayton, WDTN stayed with viewers throughout, covering the damage, and then set up relief efforts to raise money for the victims. “Our brand mission is Working For You and we’ve never been more proud to say it, and more importantly, live it,” said Jason Doyle, WDTN’s creative services director.
WAVY and WVBT, Nexstar’s NBC and Fox affiliates in Portsmouth, Va., started a relief fund to benefit the victims and families of those killed and wounded in the attack. “10 On Your Side’s mission, at the core, is to be there for our community and viewers,” said Carol Ward, WAVY’s general manager.
The event is the first of its kind devoted to exploring every part of the OTT value chain for news organizations from content/programming to back end technology and monetization.
Nexstar gave users a first-of-its-kind digital content experience that offered a new level of March Madness coverage that can’t be found on most national websites.
Paulson takes over the position vacated when former boss Austin Kellerman, left to become director of digital content for Nexstar corporate in February.
The series examines Texas Railroad Commission Chairman, Christi Craddick, and the conflicts of interest related to her politically prominent family and her position as the state’s most powerful oil and gas regulator.
Local TV stations ramp up the coverage of March Madness to share the excitement, the drama and the human interest stories beyond the scores. “That’s really all people are talking about, especially in March,” said Russ Poteet, news director for KLBK in Lubbock, Texas, home of Texas Tech.
“Planning for this anniversary began last year and every department inside the station has worked diligently to make sure we showcased how it all began, looked to the future and most importantly, thanked our loyal viewers,” said Jason Doyle, WDTN’s creative services director.
WROC has again been certified the “Most Accurate Forecasters” in Rochester, N.Y., by WeatheRate, the ninth time 10 years. “In a region that can experience 40-plus degree temperature swings, thunder storms, wind storms and snow storms all within a few days, accuracy is critically important and at times, life-saving,” said Wendy Bello, WROC’s general manager.
The KRON-ON streaming video platform features 11 hours of KRON’s regularly scheduled live, local news programming, including six hours of live morning news coverage and five hours of live evening news, commercial free via KRON-ON. “Nexstar’s comprehensive cross-platform content development strategy leverages innovative technologies to create new products and services that meet the unique needs of the local communities we serve in San Francisco and across the United States,” said Tim Busch, Nexstar’s president.