Miami’s WSVN Dominated Election Night Coverage
November 5th, 2020 by Paul Greeley“South Florida viewers continue to choose 7 NEWS for coverage of the most important stories, like this historic election,” said Alice Jacobs, WSVN’s news director.
Marooned On A Deserted Island With Facebook
October 23rd, 2020 by Paul GreeleyIf I were marooned on a tropical deserted island, and had good WiFi, I could keep track of what’s happening in cities and towns all across America all the time on Facebook thanks to local TV.
Tell Me, What’s News At Your TV Station
October 23rd, 2020 by Paul GreeleyI like to write about interesting developments at local TV stations in news, marketing, or sales. And I contend that something interesting happens at every local TV station every day. Especially these days.
2020 National Murrow Awards To Be Announced Live
October 8th, 2020 by Paul GreeleyHundreds of people will be holding their breaths Saturday night, because, for the first time, the winners of the 2020 National Edward R. Murrow Awards will be announced live during the virtual event.
WGN Welcomes Home One Of Chicago’s Very Own
October 2nd, 2020 by Paul GreeleyWGN has a new anchor for its evening and late night newscasts. But he’s no stranger to Chicago, as the new image campaign to welcome him to WGN makes clear.
Meredith To Hub Marketing For Its TV Stations
September 29th, 2020 by Paul GreeleyMeredith Broadcasting announced a new initiative called the Meredith Creative Group that will take over the marketing and creative services of its 17 TV stations across the country.
Hearst And NAB Honor Anniversary Of First Amendment
September 25th, 2020 by Paul GreeleyTo celebrate the 231st anniversary of the First Amendment, the National Association of Broadcasters and the Hearst TV stations are acknowledging the milestone by honoring journalists throughout the country for their vitally important work.
What It’s Like: The First Three Weeks Of A TV Reporter/MMJ
September 10th, 2020 by Paul GreeleyHannah Campbell is a reporter/multimedia journalist at KAIT, in Jonesboro, Ark. She’s been on the job for three weeks. I was interested in hearing from Campbell on what it’s like, how she’s adjusting and how her college training prepared her for the role.
Three Iowa TV Competitors Partner For Derecho Relief
September 1st, 2020 by Paul GreeleyTheir broadcast area was heavily damaged by an Aug. 10 derecho with 140-mph winds that lasted for 45 minutes. There is extensive damage to cities, homes and agriculture stretching from the center of the state and east into Illinois. A 40-mile-wide path of destruction is so severe it can be seen from satellite images.
How Seattle’s KCPQ Changed To ‘The New Us’ World
August 12th, 2020 by Paul GreeleyLocal TV news marketers around the country are continuing to rise to the challenge of working remotely while adjusting their branding messages in these times of uncertainty due to the pandemic. In Seattle, Brent Ayres, the marketing and creative services director for KCPQ, the Fox O&O, said that his station had to retire the station’s entire inventory of marketing messages and replace them with new ones during the pandemic.