This is another great example of how TV station marketing can be a force for good. “Seeing the protests first hand, I knew we had to do something from a marketing standpoint,” said Aaron Liversedge, KSHB’s creative services director.
Since George Floyd’s death, more than 200 incidents have been reported of journalists being targeted in cities all over the country. TVNewsCheck is conducting a lunch-time webinar on Tuesday, June 30, at 1 p.m. ET for an hour-long conversation with journalists fresh from their in-the-streets coverage.
In 2017, Glendale, Ariz., police officers make a routine traffic stop. Their body cameras reveal what independent law enforcement experts call the most sadistic cases of police misconduct they’ve ever seen.
New TV jobs posted to TVNewsCheck’s Media Job Center include openings for account execs and an investigative MMJ in Florida, Michigan and Indiana at Scripps, Hearst and Weigel stations.
All four news-producing stations decided to join together to send one message to Richmond, Va., viewers. The campaign features the main on-air talent from each station in every spot airing on all four stations. The campaign also showcases each station’s logos and news vans in every spot. “This was a true top-to-bottom team effort. It was a pleasure to work so closely with the creatives in this market, and I am extremely pleased with the results,” said Erik Candiani, WWBT’s marketing director.
This week there are a total of 23 new TV jobs in 20 large, medium and small markets posted to TVNewsCheck’s Media Job Center. Here are 11 openings in 10 markets west of the Mississippi River.
There were a total of 25 new TV jobs in 20 large, medium and small markets posted to TVNewsCheck’s Media Job Center last week. Here are 13 openings in nine markets east of the Mississippi River.
In a Zoom interview, you can watch the creative services directors and marketing executives of four local TV stations in Kansas City describe how they all came together as partners to hold an all-day fund raiser to benefit local residents affected by the coronavirus pandemic.
WPIX, Scripps’ CW affiliate in New York City, created a 90-second music image spot as a tribute to first responders, city workers and the courageous healthcare workers by re-working its station anthem, We Are New York’s Very Own.
New jobs posted to TVNewsCheck’s MediaJobCenter include openings for a general manager, assistant news director, executive producer, news producers, sales director, digital sales, meteorologists, engineers and reporters in 12 different markets.