New media jobs posted are from Cox, Scripps, Sinclair and Premion, a division of Tegna, for openings in engineering, research, creative services and sales.
KING launched a refined brand messaging campaign prior to the February sweeps period, reinforcing the mission of KING: finding the truth for all Northwest communities. “Our organization conducted brand workshops to find our strengths and truly define how we cover news and what we’re passionate about,” said Jay Yovanovich, KING’s marketing director.
Local TV news broadcast companies all around the country, like Tegna, Cox, and the ABC-owned stations, are using Megaphone TV’s live polling, live voting and live trivia on social and on-air to drive and hold viewers during their newscasts. “We look at it as something that helps us connect with our viewers and helps our viewers connect with us, and it gets our viewers to be heard,” said Rhonda LaVelle, WXYZ Detroit’s news director.
One out of every 10 children will be sexually abused before they turn 18. WUSA in Washington, D.C., is hosting a free workshop that teaches adults how to prevent, recognize and react responsibly to child sexual abuse.
Larry Audas, WFMY’s general manager, wanted to share this tribute to Lee Kinard posted on the station’s website, along with some videos. On one Facebook post about Kinard, Audas wrote, “Respectfully, Lee was the Walter Cronkite of Greensboro, but his influence, service and love of community extended beyond the news desk. He was a pioneer and will be remembered.”
KING is airing live Senate and Congressional debates this month starting tonight. Produced by the Washington State Debate Coalition, the debates are free, open to the public. “I hear from the community how much they appreciate the in-depth political coverage that we provide,” said KING’s political reporter.
Trading in cowboys boots for ski boots, Blair Nelson is making the move from Tegna’s WFAA in Dallas to Denver to head up marketing for KUSA. Prior to joining WFAA, she served in senior account management roles at several advertising agencies, leading campaigns for Chevrolet and MillerCoors.
President Trump’s attacks on the news media spurred the RTDNA to ask its members to run editorials stressing the importance of a free press. While many newspapers took up the cry, only a handful of TV stations did. Here why some that did felt the need to go public and what their viewers thought of it.