See 14 Happy Holidays commercials from big brands and promo gems from TV stations over the years. Even Roto-Rooter got on the bandwagon.
You’ve seen the ads. Happy Holidays TV commercials from big brands that tell touching, engaging stories that hopefully connect with consumers. There are dozens of articles about why companies create such commercials, and they make some good points about why it’s good marketing.
- Holiday marketing is important because it’s the perfect time to move the needle for your brand.
- You create content that’s engaging and captures the “now” of the holiday season.
- Christmas commercials reach a broader audience than your normal customers.
- The power of the web means good commercials can go viral, helping them reach more consumers than otherwise possible via a traditional TV spot.
- Customers love Christmas commercials! That’s because Christmas commercials are touching and employ creative scripts.
- To sum it up, a good Christmas commercial with a great story behind it is almost guaranteed to attract a new stream of customers and positive feedback.
Some TV stations also create their Happy Holidays messages. Local TV creatives have all the tools at their fingertips to make engaging promos: writers, photographers and editors.
I’ve been sharing local Happy Holidays promos and commercials since 2014, when Market Share started. Over the years, I’ve presented dozens of them from markets all over the country.
So what is your station doing on-air to share the holiday spirit? Send me your station holiday spots from this year to share by emailing me the online link or a small file version I can post online.
Got a question or want to brainstorm? I’m at 817-578-6324 or [email protected].
Here are some 2023 Happy Holidays commercials from brands you know and some you don’t.
Music can be all you need to make a great holiday commercial as this ad from Apple proves.
Ever wondered what Santa’s elves do once they’ve clocked out for Christmas? TUI Group is a German leisure, travel and tourism company.
Charlie’s Bar in Ireland has its holiday commercial.
Even Roto-Rooter has a Happy Holiday spot.
Use Duracell batteries for your kids’ toys or else they’ll quickly become moody teenagers.
And here’s a sketch from Saturday Night Live that rings true for those big-ticket Christmas gifts.
Here are some local TV holiday promos that I’ve shared over the years.
Here’s one spot from KOVR, the CBS O&O in Sacramento, Calif., that I thought was original, inventive and fun.
From WGN in Chicago. Sometimes the best memories are the ones you create every day.
Thanks to John Kukla, creative services director at KDFW, the Fox O&O in Dallas, for sending along an example from his station’s holiday campaign. “We took our Good Day team out caroling. We ended up with 17 different spots and this 60-second compilation. Enjoy and Merry Christmas!”
From 2014, KOKI, the Cox Fox affiliate in Tulsa, has some free gifts for you. And who doesn’t like that even if it’s just an app or two.
Last year’s holiday promo for WPVI, the ABC O&O in Philadelphia.
Last year’s Happy Holiday promo from Kristen Joyal at First Coast News in Jacksonville, Fla.
WCBS New York, 1966, Season’s Greetings
From 2019, New York’s WPIX New York holiday promo is a real toe tapper.
So what is your station doing on-air to share the holiday spirit? Send me your station holiday spots from this year to share by emailing me the online link or a small file version I can post
online.
Got a question or want to brainstorm? I’m at 817-578-6324 or [email protected].
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