Breaking Down What ABC, CBS And NBC Promote In Primetime
July 1st, 2022 by Paul GreeleyHow much promotional time do ABC, CBS and NBC have in primetime? A fascinating analysis from the Promax Station Summit shows how many promos they have and how they divide the time between all their priorities.
Promax’s ‘State Of Our Art’ Never Disappoints
July 1st, 2022 by Paul GreeleyAt the annual Promax Station Summit in Las Vegas last week, one of the most inspiring sessions was the annual State Of Our Art. In another chapter of Market Share’s coverage from the Station Summit, you’ll see why State of Our Art never disappoints, year after year.
WEAR Pensacola Rallies Community To Help Seniors Beat The Heat
June 30th, 2022 by Paul GreeleyHundreds of seniors in the community are facing a long hot and dangerous summer with no relief from the heat. WEAR, Sinclair’s ABC affiliate in Pensacola, Fla., in partnership with the Council on Aging, held a day-long campaign on June 24 to collect donations for fans and A/C units for local senior citizens.
WRAL Doc Investigates Complex Issue Of Gun Violence
June 29th, 2022 by Paul GreeleyIn 2021, Durham, N.C., recorded its deadliest year yet. Gun violence is at an all-time high, and it shows no signs of slowing down. WRAL, Capitol Broadcasting’s NBC affiliate there, is airing a new documentary that investigates how local officials are tackling the problem.
Five Different TV Stations Battle To Promote The Same News Story
June 29th, 2022 by Paul GreeleyAt the Promax Station Summit in Las Vegas, another Battle of the Promo Superstars took place. It’s a simple concept: five stations’ creative services departments are given the same news story to promote. Which one would you say won the Battle of the Promo Superstars?
Stephen Arnold Music Gives Away More Guitars At Promax Station Summit
June 28th, 2022 by Paul GreeleyIn our continuing coverage this week of events and sessions from the 2022 Promax Station Summit, one of the more anticipated is the Stephen Arnold Music guitar giveaway. This year’s event is really a ‘NEWS’ worthy Guitar Giveaway, as it features a guitar from each region of the U.S. (N: North, E: East, W: West, S: South).
WHNS Dramatic Weather App Promo Shows Its Best Feature
June 28th, 2022 by Paul GreeleyWHNS Fox Carolina, Gray’s Fox affiliate in Greenville, S.C., has a new promo to support the Fox Carolina First Alert Weather App launched a couple of months ago. The 30-second promo has only three shots.
45 TV Promos Done With Imagination And No Money
June 27th, 2022 by Paul GreeleyAt the Promax Station Summit in Las Vegas last week, one session, Zero Budget Magic, Doing More With Nothing, showcased promos done by local TV stations with a lot of imagination and practically no budget. Watch all 45 spots shown in the session.
New Jobs Posted to TVNewsCheck
June 27th, 2022 by Paul GreeleyNew jobs post to TVNewsCheck’s Media Job Center include openings a local sales manager, an investigative reporter, anchor/producer, digital content manager, MMJ and news producer.
Jennifer Hudson Hopes To Light Up Daytime TV
June 24th, 2022 by Paul GreeleyAt the Promax Station Summit this week in Las Vegas, Warner Bros., which is distributing The Jennifer Hudson Show, wowed an audience of local TV creative services and marketing directors with a presentation that included an appearance by the newest EGOT winner herself.