News Directors Get Inspired At Promax Station Summit
July 12th, 2019 by Paul GreeleyTwo local TV news directors and a general manager attended the Promax Station Summit last month in Las Vegas. After you read what they have to say about it, this may start a trend. “I am really glad I went,” said one. “To me, having both the news director and creative services director there to hear the same information is key,” said another. “I was taking notes like a fiend.”
WXIN Takes Its Morning News On The Road
July 9th, 2019 by Paul GreeleyWXIN, Tribune’s Fox affiliate in Indianapolis, hit the road to produce its morning newscast in a town about about 20 miles from Indianapolis. It’s not easy to take a station’s morning newscast out of the studio to a remote location. But if you read some of the comments posted on WXIN’s Facebook page, you’ll see that viewers love it.
TV Station Openings Now In News And Marketing
July 8th, 2019 by Paul GreeleyTV stations owned by Graham Media, Nexstar and Weigel Broadcasting posted new job openings on TVNewsCheck’s Media Job Center last week in news and promotions for stations located in Houston, Grand Rapids, Milwaukee and San Antonio.
Cultivating Creativity: Tips From Promax Station Summit
June 28th, 2019 by Paul GreeleyWhen you think about it, few careers demand you be creative every day as much as being in the marketing department of a TV station. So how do local TV creative services directors and marketing managers keep themselves and their staff from getting burned out, stuck? That was the mission of the first-time session, Unstuck, at the Promax Station Summit last week in Las Vegas. Check it out.
TV Promos That Cost Zero, 40 Of Them
June 26th, 2019 by Paul GreeleyAt the Promax Station Summit last week in Las Vegas, attendees filled the room for the session Zero Budget Magic, to see how imagination, and little more, is the only currency allowed in spots submitted from stations across the country. Here are all 40 of them.
‘Battle Of Promo Superstars’ Returns To Promax Station Summit
June 25th, 2019 by Paul GreeleyLast week at the Promax Station Summit in Las Vegas, another Battle of the Promo Superstars took place. Four TV station creative services departments were given the same special report investigative story. Each department had 48 hours to turn around a 30-second promo with shorter versions, including one for social media. Check them out.
The World’s Best Spots: Promax Station Summit’s Opening Act
June 24th, 2019 by Paul GreeleyThe State of Our Art has been Promax’s signature opening presentation on Promax Day as long as I can remember. This perennial favorite shows the best video messages from around the world. Powerful, expensive spots created to change minds and perspectives. And hopefully, inspire creativity for local TV marketing people.
TV Jobs Open Today For Creative Services, IT, Sales, General Manager
June 24th, 2019 by Paul GreeleyTVNewsCheck’s Media Job Center last week saw new job postings from Lockwood, Hearst, Sinclair and Dispatch for openings in Kansas, Iowa and Ohio for openings in sales, creative services, IT management, and one for a general manager.
WTTG Tells Teens: ‘Eyes Up, Phones Down’
June 21st, 2019 by Paul GreeleyWTTG, the Fox-owned affiliate in Washington, D.C., is partnering with the Virginia State Police and State Farm on a teen drivers’ safety campaign called, Eyes Up, Phones Down. Research shows the 100 days between Memorial Day and Labor Day is the most dangerous time for teen drivers. The leading cause for nearly 40% of these crashes is texting and driving.
Tamron Hall, Among Her People As Promax’s Key Speaker
June 19th, 2019 by Paul GreeleyTamron Hall, the keynote speaker Wednesday at the Promax Station Summit at The Mirage in Las Vegas, held sway in front of a full house of local TV marketing executives. Seated on stage with her executive producer, Bill Geddie, Hall won over the audience with her story of humble origins and hard work in local TV news.