KSLA Shreveport Doc Prompts Police ChangesJune 1st, 2021 by Paul Greeley
Local police officers responding to 911 calls in the Shreveport area sometimes encounter people suffering mental breakdowns, often leading to tragic results. KSLA’s Breakdown: The Frontline Response to the Mental Health Crisis documentary led to a change in how the area’s first responders react to psychiatric emergencies.
KTTV’s ‘Rising Up’ Docuseries Traces LA’s Social Justice MovementMay 24th, 2021 by Paul Greeley
KTTV Los Angeles is airing Rising Up, a five-part docuseries, all this week in place of its normal 6 p.m. newscast. The series weaves together more than 25 interviews with activists, thought-leaders, law enforcement, politicians, journalists and protesters to tell the stories of the social justice movement in Los Angeles.
Morgan Murphy Stations Fighting Vaccine HesitancyMay 20th, 2021 by Paul Greeley
Morgan Murphy Media’s TV stations committed their resources over one day to fight vaccine hesitancy, reaching viewers and listeners in 11 states.
KRBK’s New Morning Promo is Jumping, LiterallyMay 19th, 2021 by Paul Greeley
KRBK Springfield, Mo., has a new morning promo that takes the idea of jump-starting your day to a whole new level. And to demonstrate that, the station needed a trampoline.
WTMJ’s ‘Milwaukee Tonight’ Promises Good NewsMay 17th, 2021 by Paul Greeley
Research told WTMJ that their viewers want more positive news and the station’s response was the weeknightly Milwaukee Tonight. Local viewers and news directors across the country are already embracing it.
WFXT’s Digital Videos Shine A Light On Talent’s PersonalitiesMay 6th, 2021 by Paul Greeley
“We want viewers to see our people how we get to see them every day behind the scenes — down-to-earth and personable,” says Heath Benfield, promotion manager for WFXT, Cox’s Fox affiliate in Boston.
Sales Leader Opening For TVNewsCheckMay 3rd, 2021 by Paul Greeley
Are you organized, entrepreneurial and completely committed to consultative selling? If so, we’d like to meet with you to see if you will fit into our small, highly accomplished team.
Magis Media’s Election Tool Repurposed For VaccinesMay 3rd, 2021 by Paul Greeley
TV stations that used Magis Media’s election mapping software say a new version that tracks COVID vaccine data is much like the election display — easy to use and visually dynamic for better storytelling.
WSLS’s Newscasts To Pop Up In Different TownsApril 29th, 2021 by Paul Greeley
It’s not easy for local TV stations to broadcast its newscasts outside the station’s usual studio. But that’s exactly what WSLS, Graham Media’s NBC affiliate in Roanoke, Virginia will be doing every other Friday starting in May and ending in November in a new initiative called, WSLS 10 In Your Town.
WCAU And WWSI Hosting Bilingual Vaccine Phone BankApril 27th, 2021 by Paul Greeley
WCAU and WWSI, the NBC and Telemundo stations in Philadelphia owned by NBCUniversal, are partnering with the New Jersey Department of Health and the Pennsylvania Department of Health to host a bilingual COVID-19 vaccine informational phone bank tomorrow.