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PAUL GREELEY 817-578-6324 | PAUL@NEWSCHECKMEDIA.COM | @TVMarketShare

WBOC Banks On The Sun To Power Entire Station

As of October 1, 2020, the station has generated over one million kilowatt-hours, eliminating over 800 tons of carbon dioxide, equivalent to charging over 92 million smartphones.

by Paul Greeley October 2, 2020 10:25 EDT

WBOC, Draper Holdings’ CBS affiliate in Salisbury, Md. (DMA 136) , is celebrating clean energy thanks to its 908-kilowatt solar farm located behind its station since 2019.

The station used a portion of the 20 acres of land it owns behind the facility to construct the solar farm, which comprises over 2,000 solar panels.

Laura Baker

“We turned on the field last November and planned a ribbon-cutting earlier this spring,” said Laura Baker, Draper Holdings’ COO. “But it was canceled because of the onset of the COVID-19 pandemic. Safety, of course, takes priority. And we’re pleased that we have been powering our station with clean, renewable energy for almost a year.”

On average, there are about 209 sunny days in Salisbury. Baker says the design of the solar field covers 100% of the station’s energy needs.

As of Oct. 1, the station has generated over 1 million kilowatt-hours, eliminating over 800 tons of carbon dioxide, equivalent to charging over 92 million smartphones.

“It’s important that we continually make efforts to limit our environmental impact,” said Molly Draper Russell, Drapers’ president.

“We hope that we can serve as an example to other local businesses in moving toward affordable green energy options.”

WBOC used Ultra Solar and Wind Solutions, an authorized dealer for the solar manufacturer SunPower based in California, to construct the solar field.


KAKE, Lockwood Broadcasting’s ABC affiliate in Wichita, Kansas (DMA 72) has an immediate opening for a Broadcast Television Transmitter Technician. This person will be responsible for repair, maintenance and installation of television transmitters and associated equipment. The candidate must have strong skills in electronics theory and equipment maintenance. They will be responsible for stations compliance with FCC and FAA Rules and Regulations. Click here for more specifics and how to apply. 

 

Tags: advertising, branding, CBS, Covid-19 pandemic, Draper Holdings, journalism, Laura Baker, local news, Market Share, marketing, Maryland, Molly Draper Russell, news marketing, news promotion, Salisbury, solar farm, solar panels, TVNewsCheck, Ultra Solar and Wind Solutions, WBOC

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