KSTP’s ‘Why We Give’ Highlights Twin Cities Charities
November 20th, 2019 by Paul GreeleyEvery day until Thanksgiving, KSTP St. Paul, Minn., reporters and anchors select a charity to highlight on-air as part of the station’s new Why We Give campaign.
WPEC Lets Anchors Talk In ‘Authentic’ Promos
November 19th, 2019 by Paul GreeleyDuring the November sweeps, to promote the special reports, WPEC wanted the promos to have a tone of authenticity. “The entire promos are taken from the anchor’s answers, sound-bites, and an announcer tag,” said Brent Struense, WPEC’s creative services director.
TV Marketing Openings For Brand Manager And Producer
November 18th, 2019 by Paul GreeleyNew job posts on TVNewsCheck’s Media Job Center include an opening for a brand manager at a broadcast group’s headquarters, and a writer/producer for a station in the nation’s capital.
WCMH Turns Democratic Debate Into Interactive Watch Party
November 1st, 2019 by Paul GreeleyThe interactive watch party hosted by WCMH, Nexstar’s NBC affiliate in Columbus, Ohio, was also made available to all the Nexstar TV stations. “So if they were watching on desktop, they could click the options with their mouse, or if they were watching on their phone, they could tap the screen to vote,” said Haley Townsend, WCMH’s digital director.
Buffalo Area Kids Warmer Thanks To WIVB
October 24th, 2019 by Paul GreeleyThanks to WIVB, Nexstar’s CBS affiliate in Buffalo, and their partner, Colvin Cleaners, thousands of kids will be ready for winter this year thanks to their Coats 4 Kids campaign. “As long as there are kids in need and Buffalo winters, we can never collect enough coats, hats, and gloves,” said Dominic Mancuso, WIVB’S general manager.
WCIU Superhero Campaign Generates Lots Of ‘Soles’
October 23rd, 2019 by Paul GreeleyNot a misspelling, ‘soles’ as in gym shoes. The month-long campaign encouraged Chicago residents across the city and suburbs to donate gently worn or new gym shoes to distribute to those in need by their community partner, Share Your Souls.
KSWO’s Chief Meteorologist Fights Fires
October 23rd, 2019 by Paul GreeleyMatt Dipirro, KSWO’s chief meteorologist, is also a volunteer fireman. Now if only Matt could make it rain on the fires to put them out. Now that would be a special fireman.
Little Rock’s KTHV Reinvents Two Of Its Newscasts
October 22nd, 2019 by Paul GreeleyKTHV, Tegna’s CBS affiliate in Little Rock, is freshening up two newscasts. “We can’t wait to serve our audience in new, unique ways,” said Marty Schack, KTHV’s general manager.
Camerman Focuses On His 51 Years At WBTV
October 18th, 2019 by Paul GreeleyJohn Steed retired from WBTV after spending 51 years as a cameraman. From film to video, from news to commercials, Steed has shot it all. “I am a little different animal,” Steed says. “I like change. I like learning new things. In fact, I told people if I don’t learn something new every day I feel like it has not been a good day.”
KHOU Documentary Earns Regional Emmy Nomination
October 15th, 2019 by Paul GreeleyA Common Thread tells the inspiring stories of three women who found personal and professional success after overcoming adversity and tragedy. Each of the women credits Dress for Success Houston for having a positive impact on their lives.