“In terrible times like this pandemic, this was an example of a city and region at its best,” said Erik Schrader, WOIO’s general manager. “I received a text from one of our charities when I asked them about the results. They said it best. ‘It was the generosity of those who had little to give because they have little themselves. That’s Cleveland’.”
“Normally for a big celebration like this, we would gather a bunch of people and put them on the set and bring out a cake and really celebrate,” said Andrew Felix, WEAU’s creative services director. “However, because of COVID-19 and social distancing we had to do things differently.”
All Sinclair-owned outlets are engaging in on-air, digital and social media efforts to support this effort, and the company will match donations up to $100,000. The campaign raised more than $100,000 on the first day and to date, the amount is approaching $350,000.
Coronavirus: A Community Conversation, an hour-long, live panel discussion airs tonight at 7 on Roanoke, Va.’s WDBJ, WFXR, WSET and WSLS as well as WFIR-AM-FM and WVTF-FM.
New jobs posted to TVNewsCheck’s Media Job Center include openings for general managers, meteorologists, news producers, digital content creators, assistant news directors, multimedia journalists, assignment editors and chief engineers from Dallas to Dubuque, from Lansing to Lafayette.
“We started with user-generated videos from local comedians, radio personalities and restaurants,” said WCIU’s Steve Bailey. “The videos are real people talking about one of Chicagoans’ greatest passions, their food. We are delivering Chicago Food To Go on multiple broadcast platforms to maximize our support for local restaurants.”
WVUE, Gray’s Fox affiliate in New Orleans, together with all the Gray-owned stations in Louisiana, are airing a series of concerts that will feature numerous artists based throughout the state singing from their front porches, living rooms, backyards, or wherever they find themselves quarantined.
“With so many schools canceled and families looking for way to keep their students engaged we were proud to offer this learning opportunity to our community,” said Ike Walker, KVLY’s general manager.
“As children, families, and seniors across the Heartland continue to struggle with the impact of the COVID-19 pandemic, many find themselves in the unfamiliar position of seeking emergency food assistance,” said Brian Barks, Food Bank for the Heartland’s president.
Eighty percent of LAUSD students live in poverty. Donations will help provide meals and urgently needed supplies, provide devices, digital libraries and books and help students to continue learning.