WXIX Cincinnati Sets Up Month-Long Virtual Food Drive
April 12th, 2020 by Paul Greeley“Our community needs us now more than ever,” said Trisha Rayner, Freestore Foodbank’s VP of externa affairs. “A virtual food drive helps keep everyone safe. For every dollar we can provide 3 meals and $25 helps provide groceries for a family.”
Houston TV Stations Join Together In Inspirational Campaign
April 11th, 2020 by Paul GreeleyIn a gesture of community solidarity, television stations KPRC (ABC), KRIV (Fox), KHOU (CBS), and KIAH, (CW) have collaborated on a public service campaign aimed at delivering a positive note of encouragement to Houston viewers. In This Together, is a three-spot campaign featuring a who’s-who of familiar Houston news anchors from the Houston TV stations.
Throughout The Coronavirus Crisis, TV Stations Are Informing, Inspiring
April 9th, 2020 by Paul GreeleyOne doesn’t normally think of local TV news and its marketing as a source of inspiration. But lately, it’s had its moments.
WOIO Cleveland Raises More Than $150,000 For Nonprofits
April 8th, 2020 by Paul Greeley“In terrible times like this pandemic, this was an example of a city and region at its best,” said Erik Schrader, WOIO’s general manager. “I received a text from one of our charities when I asked them about the results. They said it best. ‘It was the generosity of those who had little to give because they have little themselves. That’s Cleveland’.”
Remotely, WEAU Celebrates Judy Clark’s 30th Anniversary
April 7th, 2020 by Paul Greeley“Normally for a big celebration like this, we would gather a bunch of people and put them on the set and bring out a cake and really celebrate,” said Andrew Felix, WEAU’s creative services director. “However, because of COVID-19 and social distancing we had to do things differently.”
Sinclair Helps Salvation Army Provide Aid To People In Need
April 6th, 2020 by Paul GreeleyAll Sinclair-owned outlets are engaging in on-air, digital and social media efforts to support this effort, and the company will match donations up to $100,000. The campaign raised more than $100,000 on the first day and to date, the amount is approaching $350,000.
WVUE New Orleans Airing Concert Series Across Louisiana
April 3rd, 2020 by Paul GreeleyWVUE, Gray’s Fox affiliate in New Orleans, together with all the Gray-owned stations in Louisiana, are airing a series of concerts that will feature numerous artists based throughout the state singing from their front porches, living rooms, backyards, or wherever they find themselves quarantined.
KETV Raises $119,000 For Omaha Food Bank
April 3rd, 2020 by Paul Greeley“As children, families, and seniors across the Heartland continue to struggle with the impact of the COVID-19 pandemic, many find themselves in the unfamiliar position of seeking emergency food assistance,” said Brian Barks, Food Bank for the Heartland’s president.
KCBS-KCAL Holding Fundraiser For Los Angeles Students
April 2nd, 2020 by Paul GreeleyEighty percent of LAUSD students live in poverty. Donations will help provide meals and urgently needed supplies, provide devices, digital libraries and books and help students to continue learning.
WRAL Holding Virtual Telethon To Support Raleigh Nonprofits
April 2nd, 2020 by Paul GreeleyWRAL, Capitol Broadcasting Company’s NBC affiliate in Raleigh, North Carolina, is partnering with the United Way of the Greater Triangle for a virtual telethon today to support local nonprofits providing critical resources including food, hygiene supplies, childcare, and housing support for residents throughout the COVID-19 pandemic.